Launching a Brand
MSM partnered with Ananda Hemp from the ground up, working with the company as they launched one of the first legal hemp CBD nutraceutical brands in the U.S. after the 2014 Farm Bill. With a strategic focus on building trust and credibility in a newly emerging market, MSM developed a brand identity that established Ananda Hemp as a reputable and science-backed leader in the CBD space through the creation of a whole suite of assets including website, logo, collateral, videos, and social content. As a result of our collective efforts, the brand resonated with consumers and investors alike, paving the way for Ananda’s successful 2019 IPO on the Australian Stock Exchange under the EcoFibre banner.Production stills
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